It’s just yesterday that we spotted Moto E appearing in full specs and images showing the device in various color options. Today, Motorola at a dedicated press event in Delhi and London drew up the curtains as Moto E went official.

As predicted, the device boasts a 4.3” display with a much toughened and scratch resistant Corning Gorilla Glass 3. The display offers a qHD resolution with a 256 ppi density. Beneath the screen, the device bakes a 1.2GHZ dual-core Cortex A7 processor with the Android 4.4.2 KitKat running on the device and company even promises for bringing future updates to the device ahead. The device has 1GB RAM and 4GB internal storage along with a provision for 32GB expandable microSD card slot. Take a look at some of the official images released today by the company.

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Taking a look to its connectivity, the device offer Wi-Fi, 3G, GPS, Bluetooth and FM Radio. The Moto E comes with a dual SIM features where both the SIM offer GSM connectivity. Taking a look at its back, you will find a beautiful 5MP snapper with the battery of 1,980mAh juice being placed under the back cover. The company claims the battery to be sufficient enough to support a complete day’s seamless operation.  Moto measures 12.3mm in thickness and weighs 140g.

The most essential part which proves to be the major USP of the device is its pricing. The device has launched in countries of UK, India, Brazil, Mexico, Spain and Canada where it priced for a surprising £89 or roughly €110. In India, the company has partnered with online retailer Flipkart where the device is priced for just INR 6999.

Moto E is available in Turquoise, Black and Lemon color options. Motorola is also including 3 color covers allowing you personalize your phone.