Google announced on Monday that it has acquired Timeful Inc., a startup that has made the Timeful time management app for iphone. The mountain View giant will be integrating this app into its products like Inbox, Calendar and others to “make our life easier”.

Timeful received funding from Khosla Ventures, Kleiner Perkins, Data Collective, Ashton Kutcher’s AGrade and others, and the app was launched in July last year. The Timeful app was released only for the iOS platform and will continue to be available to users for download and use. However, after the acquisition, active development for iOS will stop and the team will focus on developing new projects for Google only.

The Timeful Calendar app analyses your schedule and helps you to fulfill your tasks by suggesting free time slots. Your tasks could be anything from visiting the bank or going to gym. It is different from other calendar apps. After registration, it asks you what kind of things you would like to do and then tries to fit them into the free slots in your schedule. It gives equal priority to both your personal and professional work and will also add things like spending time with kids or helping them with homework to your schedule apart from the work stuff.

Alex Gawley, director of product management at Google writs in his Gmail Blog:

The Timeful team has built an impressive system that helps you organize your life by understanding your schedule, habits and needs. You can tell Timeful you want to exercise three times a week or that you need to call the bank by next Tuesday, and their system will make sure you get it done based on an understanding of both your schedule and your priorities. We’re excited about all the ways Timeful’s technology can be applied across products like Inbox, Calendar and beyond, so we can do more of the work for you and let you focus on being creative, having fun and spending time with the people you care about.

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